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jonah. >> he did his own stunts. he was a great baby. yeah. no babies are harmed. we filmed it on a green screen in my friend's back yard. >> reporter: from the back yard to the big screen and this year on the internet looking to maximize the $3.5 million average cost for a 30-second commercial a lot of advertisers launched previews or full runs early online. >> you want people commenting on those ads and tweeting about the ads. >> reporter: even if they act like they don't want that attention. >> you're still here? do you have anything better to do? go on. get going. go. >> reporter: jay gray, nbc news, indianapolis. >> what about elton john at the very beginning? pepsi for everyone. i like that one. >> they're just great commercials. that's why we love the super bowl so much. it's just something, you know, we all get together for. >> that's right. >> one day it'll be us. >>> as far as weather is concerned the next couple, not any time soon? sorry. as we look out there, 55 on tuesday. tomorrow. beautiful. and then watching out for the mix on wednesday. may come in a little
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